Our goal was to analyze this principle and answer the following question - You have been working on a script for a narrated lesson. As a teacher, you are convinced that a more relaxed, less formal conversational style is the way to go. However, you need to get this approved by your instructional design team, one of whom is an English major and a stickler for "proper" English and grammar. When you show him your script, he is aghast. How might you respond?
In reading my colleagues' posts, I found that of all the principles from Clark and Mayer, this one had the most controversy. Many of my classmates did not see how the use of conversational English would benefit a presentation. Some thought it would actually take away from the validity of the information being presented.
I, on the other hand, think it has great benefit to a multimedia presentation. Our students collaborate and learn very well from each other. In new teaching and learning pedagogy, collaboration is at the forefront. Students do not speak to each other in formal English all of the time. They use a personalized approach or conversational English when they are talking to each other. It is what they understand. Now saying this, I do not think the inappropriate slang or text message language is appropriate. Spelling and grammar should still be considered but the use of a less formal style could help in their learning.
Here is my full response to the question.
References
Clark, R. C., & Mayer, R. E. (2011). E-learning and the science of instruction (3rd ed.). San Francisco, CA: Pfeiffer.
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